论文标题
表征美国和巴西在YouTube上的疫苗接种运动
Characterizing Vaccination Movements on YouTube in the United States and Brazil
论文作者
论文摘要
在Covid-19的大流行中,Twitter和YouTube等社交网络脱颖而出。 YouTube是最大,最吸引人的在线媒体消费平台,对信息和错误信息的传播产生了很大的影响,这使得研究如何处理有关虚假信息引起的问题以及其用户如何与不同类型的内容进行交互变得很重要。考虑到美国(美国)和巴西(BR)是两国共同19号死亡人数最高的国家,我们问了以下问题:两国疫苗接种运动的细微差别是什么?考虑到这一点,我们对YouTube上的Pro和反疫苗运动进行了比较分析。我们还研究了YouTube在美国和BR中反对在线疫苗错误信息中的作用。为此,我们监视了该平台上与疫苗相关的内容的去除,并应用了各种技术来分析Pro和反疫苗“评论节”的话语和参与差异。我们发现,美国抗疫苗的含量往往会导致比亲疫苗的毒品更具毒性和负面讨论,同时也导致了18%的用户使用者参与度,而巴西的抗疫苗含量的参与度大大降低。我们还发现,亲疫苗和抗疫苗的话语有很大不同,因为前者与阴谋论(例如CCP),错误信息和替代医学(例如羟基氯喹)相关,而后者则与保护措施有关。最后,观察到YouTube含量的去除量仍然不足,到研究期结束时,只有大约16%的抗疫苗含量被删除,美国将获得最高的抗疫苗含量(34%)(34%),而BR则记录了最低(9.8%)。
In the context of COVID-19 pandemic, social networks such as Twitter and YouTube stand out as important sources of information. YouTube, as the largest and most engaging online media consumption platform, has a large influence in the spread of information and misinformation, which makes it important to study how it deals with the problems that arise from disinformation, as well as how its users interact with different types of content. Considering that United States (USA) and Brazil (BR) are two countries with the highest COVID-19 death tolls, we asked the following question: What are the nuances of vaccination campaigns in the two countries? With that in mind, we engage in a comparative analysis of pro and anti-vaccine movements on YouTube. We also investigate the role of YouTube in countering online vaccine misinformation in USA and BR. For this means, we monitored the removal of vaccine related content on the platform and also applied various techniques to analyze the differences in discourse and engagement in pro and anti-vaccine "comment sections". We found that American anti-vaccine content tend to lead to considerably more toxic and negative discussion than their pro-vaccine counterparts while also leading to 18% higher user-user engagement, while Brazilian anti-vaccine content was significantly less engaging. We also found that pro-vaccine and anti-vaccine discourses are considerably different as the former is associated with conspiracy theories (e.g. ccp), misinformation and alternative medicine (e.g. hydroxychloroquine), while the latter is associated with protective measures. Finally, it was observed that YouTube content removals are still insufficient, with only approximately 16% of the anti-vaccine content being removed by the end of the studied period, with the USA registering the highest percentage of removed anti-vaccine content(34%) and BR registering the lowest(9.8%).