论文标题
最大化临时参与者在意见形成中的影响
Maximising the Influence of Temporary Participants in Opinion Formation
论文作者
论文摘要
Degroot风格的意见形成假设社交网络的代理人之间的持续互动。因此，它不能处理仅与永久性暂时互动的社交网络外部代理。许多现实世界中的组织和个人属于这样的类别。例如，一家公司试图说服尽可能多的产品购买其产品，并且由于各种限制，只能在有限的时间内发挥其影响力。我们提出了degroot模型的变体，该变体允许外部代理在预设的时间段内与永久性的变体相互作用。通过分析和模拟变体，我们获得了一些有关最大化外部代理在意见形成中最大化的影响的见解。
DeGroot-style opinion formation presumes a continuous interaction among agents of a social network. Hence, it cannot handle agents external to the social network that interact only temporarily with the permanent ones. Many real-world organisations and individuals fall into such a category. For instance, a company tries to persuade as many as possible to buy its products and, due to various constraints, can only exert its influence for a limited amount of time. We propose a variant of the DeGroot model that allows an external agent to interact with the permanent ones for a preset period of time. We obtain several insights on maximising an external agent's influence in opinion formation by analysing and simulating the variant.
