论文标题
人格化亲密的博物馆体验
Interpersonalizing Intimate Museum Experiences
论文作者
论文摘要
我们反思了两个博物馆来访经历，这些博物馆采用了人格化策略，其中一个访客为另一个访客创造了一种体验。在礼品应用程序中，访问者为特定其他人创建个人迷你旅游。在永不放手的情况下，一位访客通过向他们发送远程说明来控制他们在博物馆周围的远程指示中。通过思考这些经验的设计及其在博物馆中的部署，我们展示了人格化如何提供引人入胜的社交访问，访客可以做出自己的解释。我们将定制和算法个性化研究的先前研究方法对比。我们揭示了这些经历如何依赖于访客对之间的亲密关系，也依赖游客和博物馆之间的亲密关系。我们建议人格化要求博物馆退后一步以腾出解释空间，但这就提出了如何重新引入博物馆自己的观点的挑战。最后，我们表达了应用这种方法的策略和挑战。
We reflect on two museum visiting experiences that adopted the strategy of interpersonalization in which one visitor creates an experience for another. In the Gift app, visitors create personal mini-tours for specific others. In Never let me go, one visitor controls the experience of another by sending them remote instructions as they follow them around the museum. By reflecting on the design of these experiences and their deployment in museums we show how interpersonalization can deliver engaging social visits in which visitors make their own interpretations. We contrast the approach to previous research in customization and algorithmic personalization. We reveal how these experiences relied on intimacy between pairs of visitors but also between visitors and the museum. We propose that interpersonalization requires museums to step back to make space for interpretation, but that this then raises the challenge of how to reintroduce the museum's own perspective. Finally, we articulate strategies and challenges for applying this approach.
