论文标题

中间平台的机理

Mechanisms of intermediary platforms

论文作者

Kölbel, Tobias, Kunz, Daniel

论文摘要

在当前的互联网数字时代,具有不断增长的网络和数据驱动的业务模型,数字平台,尤其是市场变得越来越重要。这些平台主要通过提供将消费者和生产商汇集在一起​​的服务来关注数字业务。由于为消费者创造的附加值,这些平台的利润驱动的运营商非常成功,并且已经主导了各自的市场。本文的目的是了解媒人和协调网络如何获得市场的统治地位。以下各节将仔细研究网络和协调效果以及中介平台机制,并为用户带来劣势。考虑到战略和业务挑战,我们建议一种可能的解决方案和战略,以避免对数字经济中个人参与者的依赖。我们提出了一种基于分散技术的公平和开放经济(EOT)的合作方法。

In the current digital age of the Internet, with ever-growing networks and data-driven business models, digital platforms and especially marketplaces are becoming increasingly important. These platforms focus primarily on digital businesses by offering services that bring together consumers and producers. Due to added value created for consumers, the profit-driven operators of these platforms Matchmakers are extremely successful and have come to dominate their respective markets. The aim of this article is to understand how Matchmakers and coordination networks gain market dominance. The following sections will take a closer look at network and coordination effects as well as intermediary platform mechanisms and entailing disadvantages for users. Considering strategic and business challenges, we suggest a possible solution and strategy to avoid dependencies on individual players in the digital economy. We present a cooperative approach towards a fair and open Economy of Things (EoT) based on decentralized technologies.

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