论文标题
人群控制:通过共享有偏见的社会信息来减少个人估计偏见
Crowd control: Reducing individual estimation bias by sharing biased social information
论文作者
论文摘要
认知偏见在人类和动物中都普遍存在,有时可以通过社交互动来加强。在判断和决策方面,一种主要的偏见是人类低估大量数量的趋势。先前对估计任务中社会影响力的研究通常集中在单个估计对个体和集体准确性的影响,表明随机共享估计并不能减少低估偏见。在这里,我们测试了一种社会信息共享的方法,该方法利用了真实价值与低估水平之间的已知关系,并研究是否可以抵消低估偏见。我们进行了估算实验,在收到一个或几个小组成员的估计之前和之后,参与者必须估算两次数量。我们的目的是三倍:研究(i)重组社会信息共享是否可以减少低估偏差,(ii)收到的估计数量如何影响对社会影响力和估计准确性的敏感性,以及(iii)多个估计集成的机制。我们对社会互动的重组成功地抵消了低估偏见。此外,我们发现共享多个估计也减少了低估偏见。我们的结果是人类倾向的趋势,比起较小的估计比自己更多的估计值,并且遵循不同的社会信息。使用计算建模方法,我们证明这些影响确实是解释实验结果的关键。总体而言,我们的结果表明,现有的有关偏见的知识可用于抑制其负面影响并提高判断准确性,为打击其他认知偏见威胁着集体系统的方式铺平了道路。
Cognitive biases are widespread in humans and animals alike, and can sometimes be reinforced by social interactions. One prime bias in judgment and decision-making is the human tendency to underestimate large quantities. Previous research on social influence in estimation tasks has generally focused on the impact of single estimates on individual and collective accuracy, showing that randomly sharing estimates does not reduce the underestimation bias. Here, we test a method of social information sharing that exploits the known relationship between the true value and the level of underestimation, and study if it can counteract the underestimation bias. We performed estimation experiments in which participants had to estimate a series of quantities twice, before and after receiving estimates from one or several group members. Our purpose was threefold: to study (i) whether restructuring the sharing of social information can reduce the underestimation bias, (ii) how the number of estimates received affects the sensitivity to social influence and estimation accuracy, and (iii) the mechanisms underlying the integration of multiple estimates. Our restructuring of social interactions successfully countered the underestimation bias. Moreover, we find that sharing more than one estimate also reduces the underestimation bias. Underlying our results are a human tendency to herd, to trust larger estimates than one's own more than smaller estimates, and to follow disparate social information less. Using a computational modelling approach, we demonstrate that these effects are indeed key to explain the experimental results. Overall, our results show that existing knowledge on biases can be used to dampen their negative effects and boost judgment accuracy, paving the way for combating other cognitive biases threatening collective systems.